[Ailist] Rapid Design Prototyping

Mark Berns mberns at mindspring.com
Thu Mar 13 07:00:01 MST 2008


Jody,

You might take a look at what IDEO, the design firm, does in terms of rapid
prototyping. I studied with Cooperrider and there was a presentation from
IDEO at the last AI Conference. IDEO follows a process of "deep dive" into
the data, which loosely parallels Discovery. Then there's rapid prototyping,
which can be a high-energy way to design. Look for the Nightline piece from
a few years ago where they hired IDEO to redesign the shopping cart. 

IDEO's site is www.ideo.com.

Mark

-----Original Message-----
From: ailist-bounces at lists.business.utah.edu
[mailto:ailist-bounces at lists.business.utah.edu] On Behalf Of Jody Jacobson
Sent: Thursday, March 13, 2008 9:24 AM
To: Roger Davies; ailist at lists.business.utah.edu
Subject: RE: [Ailist] Rapid Design Prototyping

Roger,

Can you tell me more. I've not heard that term used. 

I'm referring to the work David Cooperrider does taking groups through the
AI Summit process in one day. It appears that rather than developing a
discrete Dream Statement and then going into design, he collapses Dream and
Design, incorporating a right-brain kinesthetic component into Design. Looks
like it's a great way to get a lot done with groups that can dedicate one
day only to strategic planning or other explorations. Key is that it results
in actionable outcomes/"designs". Most of the non-profit groups I work with
can dedicate a full day, but not more to a summit, so rapid design
prototyping sounds like a great fit; I'd just like to see how it works.

Thanks!

Jody

Jody Jacobson, President
Aerial View Consulting, LLC
www.aerialviewconsulting.com
p/ 608.347.9961
f/  608.204.0039

--- Roger Davies <rdavies at rtpcompany.com> wrote:

> Hi Jody,
> 
> Are you meaning something like Voice of the Customer to establish the 
> required functionality of the part/process/design?
> 
> Roger
> 
> -----Original Message-----
> From: ailist-bounces at lists.business.utah.edu
> [mailto:ailist-bounces at lists.business.utah.edu] On Behalf Of Jody 
> Jacobson
> Sent: Wednesday, March 12, 2008 8:00 PM
> To: ailist at lists.business.utah.edu
> Subject: [Ailist] Rapid Design Prototyping
> 
> 
> I am designing a couple of one-day AI Summits and would like to 
> incorporate rapid design prototyping.
> Have any of you:
> 
> -- had experience doing it with groups?
> -- have designs you'd be willing to share?
> -- know of good, straightforward articles and/or case examples you can 
> refer me to?
> 
> Thanks!
> 
> Jody Jacobson, President
> Aerial View Consulting, LLC
> www.aerialviewconsulting.com
> p/ 608.347.9961
> f/  608.204.0039
> 
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