[Ailist] Re: An interesting example of introducing the power of
narrative in business
Mo McKenna
maureenmckenna at sympatico.ca
Sat Feb 23 11:12:00 MST 2008
Recently I have been reading up on Complexity Theory and I came across an Australian website - Anecdote - Putting Stories to Work.
It is a great site with lots of resources. In their complexity section, I came across what I feel is a good and short introduction to the power of using Narrative in Business. I have used this example with a few clients recently and found it to be very powerful. As you listen to the speaker share his views on the need to focus on stories in the area of complexity, I feel strongly that AI is the best way to uncover the stories that will help the client to understand the patterns that are emerging in the Complexity area and help to determine which patterns they want to nurture.
Go down the page to the note on The importance of the rough sketch. Here is the introduction to the clip you will see: www.anecdote.com.au/archives/complexity/
"Last week Robyn and I were in Adelaide starting a project to help a company get a community of practice up and running. As we were talking to our client explaining our approach I was mindful of all the rough sketches of models I use to communicate ideas. With this in mind I stumbled upon this great new web service called Sketchcast which enables you to jot a sketch and provide a voice over explanation. So I thought I would give is a go and show you how I typically introduce executives on why they might want to use narrative techniques."
If you want to learn more about the Cynefin model, HBR - November 2007 has published an article - "A Leader's Framework for Decision Making. Wise executives tailor their approach to fit the circumstances they face."
Enjoy
Mo
Maureen (Mo) McKenna
www.thesumoexperience.com
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