[Ailist] An AI approach to customer questionnaires/market research

Sergio Medina Roman smroman at onda.com.br
Sun Oct 14 16:31:06 MDT 2007


Dear AIfriends,
You don´t have idea about how much I have learnt since I am parte of the 
AIpractioners and especially from this subjetc.
Two of my vey special friends and I decided to set up an Auditing and 
Consulting Office here in Brazil and it is related to Accountancy as we have 
worked for big companies as Accounters since we were young (and after being 
introduced to AI by Dr. Marjorie (Marge) Schiller I´ve been trying to BE 
young!).
We are in the beggining of everything and I just gave an idea about AI to my 
partners but tomorrow will be my "fire" test: we are going to visit a big 
company here in Curitiba and I hope to be the most APPRECIATIVE I can. After 
that, I tried to get lots of information about the company, and there are 
thousands positive points I can discuss with the CEO.
I will keep my eyes quite open to all the comments and tips you give to all 
arounf the world and if you all have more advices please send them to me.
I recently talked to Dr. Marge and I said her me must talk about and I hope 
we can do so. But I honestly would love if you could send me files of AI 
materials. As you can see my English hasn´t improved that much lately... But 
I am sure you will do your Best to help me as you usually do!
Thank you all so much!!

Sérgio Medina Roman
R. Estados Unidos, 1454 - Ap. 1202
82510-050 - Bacacheri - Curitiba - PR
(41) 3256-4172   9132-5659


----- Original Message ----- 
From: "Christine Whitney Sanchez" <milagro27 at cox.net>
To: "'Jon Dunning'" <jon.dunning at gmail.com>; 
<ailist at lists.business.utah.edu>
Sent: Sunday, October 14, 2007 6:35 PM
Subject: RE: [Ailist] An AI approach to customer questionnaires/market 
research


> Hi Jon,
>
> I am inspired by your intention to bring life to customer satisfaction
> feedback!  In my own work, I use Appreciative Reviews to get feedback.  I
> tend to ask the four basic questions crafted and languaged to fit the
> situation - 1) High point/peak experience, 2)  What do you value most 
> about
> XXXX, 3) What was the core/central/life-giving force of XX, 4) What 3 
> wishes
> do you have for XXXX.
>
> I always get much more valuable (and often quotable) feedback this way and
> can imagine its application in your work.  Please let us know of your
> experience - I would love to pass this along to a friend who works at our
> local utility.
>
> Warm regards from brilliant, breezy Phoenix,
>
> Christine
>
> Christine Whitney Sanchez
> CWS - Collaborative Wisdom & Strategy
> 2717 E. Mountain Sky Avenue
> Phoenix, AZ  85048-8990
> 480.759.0262
> www.christinewhitneysanchez.com
>
>
> -----Original Message-----
> From: ailist-bounces at lists.business.utah.edu
> [mailto:ailist-bounces at lists.business.utah.edu] On Behalf Of Jon Dunning
> Sent: Friday, October 12, 2007 12:14 PM
> To: ailist at lists.business.utah.edu
> Subject: [Ailist] An AI approach to customer questionnaires/market 
> research
>
> Dear All
>
> I would be interested to learn of others' experiences in using an AI
> approach in writing customer questionnaires or similar documentation.
>
> I work for a utility company and I am currently reviewing the printed
> questionnaire we use.  This is either handed or sent to customers (once 
> our
> repair crews have finished repairs and left the property/
> neighbourhood) to gain an insight into their impressions of various 
> service
> delivery elements - ease of contact, manner of contact centre staff,
> behaviour of field crew, safety and tidiness in the work area.
>
> Ideas and opinions would be valued.
>
> Jon
>
> Jon Dunning
> jon.dunning at gmail.com
> www.jondunning.com
>
>
>
> _______________________________________________
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>
> _______________________________________________
> The Appreciative Inquiry Discussion List is hosted by the David Eccles 
> School of Business at the University of Utah. Jack Brittain is the list 
> administrator. For subscription information, go to:
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> 




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